POC Preparation
Before you start the POC, identify and understand the customer needs and challenges.
Asking the Right Questions
Sales qualification is a part of the sales process where you determine whether a prospect is a good fit for the product or service that you present.
It is imperative for you as a salesperson to identify the ideal customer profile and compare the characteristics to your prospects.
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Customer Profile
Which industry? Role of the customer’s contact?
For example, net new prospects / existing Check Point customers.
Note - Some industries have higher demands such as Finance and Government.
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Who is meeting you?
For example, Endpoint Security Manager / Head of IT / CISO.
Note - Identify decision-makers, their problems and responsibilities.
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Environment profile
Understand the customer environment:
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How many clients?
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Which OSs?
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VDI?
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Cloud or On-prem?
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Current Endpoint vendor
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Which Endpoint solution is used today?
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What are the challenges?
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Which features are enabled?
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Suggested Harmony Endpoint packages
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Is this an existing Check Point customer?
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Does the customer have an Infinity Portal subscription?
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Does the customer have an Infinity XDR/XPR subscription?
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Define POC schedule based on the business objectives
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What are the expected time frames for the customer?
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Does the customer have the resources for committing to a POC?
Note - Determine the contract expiration date of the current EDR/EPP solution.
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